06.04.17
Revlon: welcomed Serge Jureidini as president, Elizabeth Arden and global fragrances, reporting directly to Fabian Garcia, president and CEO of Revlon. He will succeed both JuE Wong, president, Elizabeth Arden brand, who has decided to leave the company and George Cleary, president of fragrances, who has recently left the company.
Jureidini spent nearly 20 years at L’Oréal in management roles of increasing responsibility in the luxury division in EMEA, Asia and North America, including his latest positions in New York as president of the designer fragrances division and president of Lancôme USA. Most recently, he served as president and CEO of Arcade Beauty.
In his new role, Jureidini will lead the strategic direction and growth priorities for both the Elizabeth Arden brand and global fragrances.
Jureidini spent nearly 20 years at L’Oréal in management roles of increasing responsibility in the luxury division in EMEA, Asia and North America, including his latest positions in New York as president of the designer fragrances division and president of Lancôme USA. Most recently, he served as president and CEO of Arcade Beauty.
In his new role, Jureidini will lead the strategic direction and growth priorities for both the Elizabeth Arden brand and global fragrances.