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    Features

    Toward a Sustainable Future

    Consumer demand is relatively stable, but consumers’ demands? They’re growing every day, say surfactant suppliers.

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    Tom Branna, Editorial Director09.01.17
    There are many words to characterize the biggest trends in surfactants; terms such as mild, gentle and biodegradable come quickly to mind. But if the surfactant business can be summed up in one word, sustainable would be it. Consumer preference, regulation requirements, better processes and product availability are all creating new opportunities for surfactant suppliers who can offer a greener product to makers of household cleaners, personal care products, and industrial and institutional formulas.


    During the past five years, the surfactant industry has been influenced by a range of trends including higher actives, lower 1,4 dioxane levels, RSPO and, of course, consolidation, observed Timothy Roach of Lubrizol Advanced Materials. Yet, despite those demands, the segment continues to post steady gains now, and into the foreseeable future. According to Colin A. Houston & Associates (CAHA), the market value of the six primary surfactants (LABS, MES, AES, AS, AE and APE) reached $14.6 billion in 2015. CAHA forecasts sales to rise 3.3% a year to 2025.


    Albert

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