11.01.17
It’s a 10 Haircare declared October 10 as National “Love Your Hair Day.” There was a Times Square takeover in New York City on that day, including a digital billboard on NASDAQ and It’s a 10 Haircare street teams handing out 10,000 bottles of It’s a 10 Haircare Miracle Leave-In Product. The firm also launched a national campaign encouraging consumers to share their unique looks with the hashtag #loveisinthehair.