• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Formulary
    • Exclusives
    • Top Companies
    • Raw Materials
    • End-User
    • Packaging
    • Directories
    • Events
    • Jobs
    • More
  • Magazine
  • News
  • Formulary
  • Exclusives
  • Top Companies
  • Raw Materials
  • End-User
  • Packaging
  • Directories
  • Events
  • Jobs
  • Current / Back Issues
    Features
    Columns
    Editorial
    Digital Edition
    eNewsletter Archive
    Our Team
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    Top Features
    Help for Indies

    The Future Has Arrived

    Shape It Up

    Stepping into the Spotlight for 2021

    The Independent Beauty Association Supports Sensible Reform
    Online Exclusives
    Association News
    Breaking News
    Financial News
    Industry News
    International
    Marketing News
    New Products
    News Front
    Packaging News
    Patents
    Personnel
    Regulations
    Snapshots
    Top News
    Live From Shows
    Top News
    Clean Beauty Collective Supports EarthDay.org

    Freckle Pens Are Spot On!

    The Detox Market Partners with Good Face Project

    Peeps X HipDot Is Ready To Hatch

    MAC Cosmetics Launches Cream-to-Powder Foundation
    Blog
    Online Exclusives
    Infographics
    Podcasts
    Whitepapers
    Videos
    Expert's Opinion
    HappiTV
    eBook
    Surveys
    International Top 30 Report
    Top 50 Report
    Top Companies
    The Top 50

    26. Shanghai Jahwa

    13. Mary Kay

    41. e.l.f. Beauty, Inc.

    38. OPI
    Actives
    Functional Ingredients
    Pigments
    Polymers
    Preservatives
    Surfactants

    Freckle Pens Are Spot On!

    Are Chemists the Rock Stars of Beauty?

    Sales More Than Double at Madison Reed

    Eucerin Launches Sun Protection Formula

    What You're Reading on Happi.com
    Air Care/Environmental Fragrance
    AP/Deo
    Color Cosmetics
    Disinfectants
    Fine Fragrance
    Hair Care
    Household Cleaning
    I&I Marketplace
    Laundry Care
    Oral Care
    OTC/Medicated
    Packaging
    Personal Cleansers
    Skin Care
    Sun Care
    Testing

    Clean Beauty Collective Supports EarthDay.org

    Freckle Pens Are Spot On!

    Are Chemists the Rock Stars of Beauty?

    The Detox Market Partners with Good Face Project

    Peeps X HipDot Is Ready To Hatch
    Lab Equipment
    Mixing
    Packaging
    Testing

    Burt’s Bees Outlines New Sustainability Goals

    Secret, Old Spice Add Refillable Deo Packaging

    Estée Lauder Travel Retail's Sustainability Goals

    Ross Introduces Double Cone Tumble Blender

    Happi Talks: Overnight Labels
    Contract Manufacturing / Private Label Directory
    Buyer's Guide
    Add New Company
    Corporate Profiles
    International Buyers Guide Companies
    Jeen International

    KLK OLEO

    BotanicalsPlus

    Siltech Corporation

    Ashland
    Live From Shows
    Meetings
    Webinars
    Snapshots
    • Magazine
      • Current / Back Issues
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Formulary
    • Directories
      • Buyer's Guide
      • Contract Manufacturing / Private Label Directory
      • Corporate Profiles
      • Add Your Company
    • Raw Materials
      • Actives
      • Functional Ingredients
      • Pigments
      • Polymers
      • Preservatives
      • Surfactants
    • End-User
      • Air Care/Environmental Fragrance
      • AP/Deo
      • Color Cosmetics
      • Disinfectants
      • Fine Fragrance
      • Hair Care
      • Household Cleaning
      • I&I Marketplace
      • Laundry Care
      • Oral Care
      • OTC/Medicated
      • Packaging
      • Personal Cleansers
      • Skin Care
      • Sun Care
      • Testing
    • Packaging
      • Lab Equipment
      • Mixing
      • Packaging
      • Testing
    • Top Companies
      • International Top 30 Report
      • Top 50 Report
    • Online Exclusives
    • Experts Opinion
    • Slideshows
    • HappiTV
    • Videos
    • Podcasts
    • eBook
    • Infographics
    • Blog
    • Whitepapers
    • Surveys
      • R & D Salary Survey
      • Sales & Marketing Salary Survey
    • Job Banks
    • Events
      • Industry Events
      • Live from show Events
      • Webinars
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Editorial

    Will Even More Be Revealed?

    ...

    Related CONTENT
    • Beauty TikToker Builds His Brand
    • Understanding the Wrinkle
    • Personalized Hair Care Via Schwarzkopf
    • Estee Lauder Expands Advanced Night Repair Range
    • 3. Henkel
    Tom Branna, Editorial Director09.03.18
    Consumers are an interesting lot. On the one hand, they rail against invasion of privacy by government agencies, decry internet hucksters who steal their identity and blame Facebook and other social media platforms for personal data mining and misuse—although 69% still use some sort of social media according to Pew Research. California has already passed privacy legislation and the US Federal government is said to be considering taking up the issue, too.

    And yet, millions happily swab their mouths and send their spittle off to 23andMe to find out if they’re Norwegian, Swedish or Finnish—c’mon, does it really make a difference? Every time someone plucks a hair to send through the mail, they provide gobs of data and more fodder for insurance companies to deny them health coverage somewhere down the road.

    The latest welcome invasion of privacy comes from Henkel’s Schwarzkopf hair care division of all places. Teaming up with the Shanghai Advanced Research Institute—and everyone knows how much the Chinese respect privacy issues—Schwarzkopf researchers developed My Specialist Hair Analysis, a program that uses advanced microscopy to examine the structure of the hair, and uses the data to create specific formulas. Sounds harmless enough, but in an age of data mining and identity theft, “surveillance capitalism” as business theorist Shoshana Zuboff calls it, has become a growing privacy issue that impacting everything from shampoo sales to presidential elections.


    Also this month, we report on the latest issues impacting the surfactant industry, trendy beauty ingredients and environmental fragrances.

    Tom Branna
    Editorial Director
    tbranna@rodmanmedia.com
    Related Searches
    • social media
    • media
    • fragrances
    • consumers
    Related Knowledge Center
    • Surfactants
    • Skin Care
    • Personal Cleansers
    Suggested For You
    Beauty TikToker Builds His Brand Beauty TikToker Builds His Brand
    Understanding the Wrinkle Understanding the Wrinkle
    Personalized Hair Care Via Schwarzkopf Personalized Hair Care Via Schwarzkopf
    Estee Lauder Expands Advanced Night Repair Range Estee Lauder Expands Advanced Night Repair Range
    3. Henkel 3. Henkel
    2. L’Oréal 2. L’Oréal
    In the Mood In the Mood
    Henkel Opens Dubai Beauty Care Lab Henkel Opens Dubai Beauty Care Lab
    Soap & Glory Gets Down and Dirty with Tough Mudder Soap & Glory Gets Down and Dirty with Tough Mudder
    All About Bugs: Good and Bad All About Bugs: Good and Bad
    35. High Ridge Brands 35. High Ridge Brands
    3. Estée Lauder 3. Estée Lauder
    Getting Under Your Skin Getting Under Your Skin
    New President for INOAC New President for INOAC
    Do You Belong In the City? Do You Belong In the City?

    Related Editorial

    • Actives | Hair Care | I&I Marketplace | Skin Care
      Build a Brand...Buy the Book

      Build a Brand...Buy the Book

      ...
      Tom Branna, VP/Editorial Director 12.02.20

    • Packaging | Skin Care

      Is It Time to Fly & Time to Buy?

      ...
      Tom Branna, Editorial Director 06.01.20

    • Actives | Disinfectants | Functional Ingredients | Household Cleaning | Personal Cleansers

      Wipes—Open for Business

      ...
      Karen McIntyre, Editor 04.17.20


    • Actives | Functional Ingredients | Pigments | Polymers | Preservatives | Surfactants

      Behold! The Power of Print!

      ...
      Tom Branna, Editorial Director 04.01.20

    • Actives | Functional Ingredients | Personal Cleansers | Surfactants | Testing

      Grooming 101 Tips for Guys Everywhere

      ...
      Tom Branna, Editorial Director 03.02.20

    • Hair Care | Pigments

      I Can’t Win For Dyeing

      ...
      Tom Branna, Editorial Director 01.03.20


    • Actives | Color Cosmetics | Functional Ingredients | Hair Care | Personal Cleansers | Skin Care

      Win Some, Lose Some in New York

      ...
      Tom Branna, VP/Editorial Director 12.02.19

    • Fine Fragrance | Packaging | Personal Cleansers

      Beauty As a Change Agent

      ...
      Tom Branna, Editorial Director 04.01.19

    • Actives | Sun Care

      Other Voices

      ...
      Tom Branna, Editorial Director 03.04.19


    • Skin Care

      Under Pressure

      ...
      Tom Branna, Editorial Director 05.31.18

    • Color Cosmetics | Hair Care | Skin Care

      Overoptimism Greets 2018

      ...
      Tom Branna, Editorial Director 01.04.18

    • Fine Fragrance | Household Cleaning | Personal Cleansers

      When Start-Ups Start Talking

      ...
      Tom Branna, Editorial Director 11.01.17


    • Oral Care | Personal Cleansers

      Is Unilever Eyeing Colgate?

      ...
      07.27.17

    • Air Care/Environmental Fragrance | AP/Deo | Color Cosmetics | Disinfectants | Fine Fragrance | Hair Care | Household Cleaning | I&I Marketplace | Laundry Care | Oral Care | OTC/Medicated | Personal Cleansers | Skin Care | Sun Care

      Business Trumps the US President

      ...
      Tom Branna, Editorial Director 07.03.17

    • Hair Care | Pigments

      Retouch All the Hairs On this Old Gray Head!

      ...
      Tom Branna, Editorial Director 06.01.17

    Trending
    • Planting Roots
    • When The FTC Comes Calling...
    • MAC Appoints SVP, Global Marketing
    • Eucerin Launches Sun Protection Formula
    • On Target
    Breaking News
    • Clean Beauty Collective Supports EarthDay.org
    • Freckle Pens Are Spot On!
    • The Detox Market Partners with Good Face Project
    • Peeps X HipDot Is Ready To Hatch
    • MAC Cosmetics Launches Cream-to-Powder Foundation
    View Breaking News >
    CURRENT ISSUE

    February 2021

    • Help for Indies
    • Trade Association Directory 2021
    • The Future Has Arrived
    • Shape It Up
    • View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    New FDA Traceability Rule Appears to Omit Dietary Supplement Manufacturers
    Clinical Trial Finds Metabolic Benefits for Polyphenols Formula
    JRF Technology Debuts Elderberry Oral Film Strip
    Coatings World

    Latest Breaking News From Coatings World

    OQ Chemicals Increases Carboxylic Acids, Esters Prices
    Sensory Analytics Announces Issuance of Broad New Patent Covering Coating Thickness Measurement
    Arkema Reports Full-year 2020 Results
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    Japan to Lead APAC Assisted Reproductive Technology Devices Market
    Portescap Slotless Brushless DC Motors Receive ISO 13485 Certification
    FDA Breakthrough Device Designation Given to MI Transcatheter Heart Pump
    Contract Pharma

    Latest Breaking News From Contract Pharma

    High Purity New England Bolsters Biopharma Solutions Services
    AMRI Contributes to Efforts to Increase COVID-19 Vax Supply
    CatSci Opens New Site in UK
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    Inahsi Naturals Achieves EU Compliance
    Biden Prioritizes PPP Relief for the Beauty Industry
    Christie Brinkley Joins SBLA Beauty
    Happi

    Latest Breaking News From Happi

    Clean Beauty Collective Supports EarthDay.org
    Freckle Pens Are Spot On!
    The Detox Market Partners with Good Face Project
    Ink World

    Latest Breaking News From Ink World

    Etiflex Enters New Markets with Nilpeter FA-22 Installation
    Hydrocarbon Solvents Market to Surpass $8.1 Billion by 2030
    Lowe-Martin Adds 2 KODAK NEXFINITY Digital Presses
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    UFlex adds capacity in packaging films
    CEC expands into labels and packaging with Heidelberg
    ABG delivers Digicon Series 3 to UK printer
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Mexico City Single-Use Plastics Ban Leads to Tampon Shortage
    Believe Diapers Launch in U.S.
    Forbes Ranks Rockline Among Best U.S. Employers
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    Kaia Health Unveils Next-Gen Complete MSK Care Solutions
    First Implantation of CTL Amedica's Minimally Invasive Flex Tower
    NuVasive Nabs Simplify Medical for $150M
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Comercial Kywi Improves Customer Service, Front-Store Operations with Zebra Mobile Solution
    Global Printed Circuit Board Market Projected to Reach $69.32 Billion by 2027
    RFID Locks Market to Reach $9.93 Billion by 2027: Allied Market Research

    Copyright © 2021 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login