“We want to simplify and communicate product information more effectively and our new color system supports that objective. The intention behind the website restructure is to enhance the overall user experience, helping us to convey our position as an aerosol packaging ‘solution provider’ and not simply, a ‘manufacturer’” said Lindal Group marketing manager, Kashif Choudhry, who managed the website update project.
In addition, the new search functionality enables users to access the information they need, quickly and accurately.
Alongside improved product information and user-experience, Lindal also wanted to create a fresh and contemporary look and branding to attract a new generation of future Lindal employees.
More info: www.lindalgroup.com