05.01.19
Febreze has released its newest musical undertaking, called The Freshness, which is available for streaming on freshnessbyfebreze.com. Febreze has been releasing a stream of musical advertisements on digital and terrestrial radio platforms since 2015. This new album will feature a compilation of the most buzzed-about songs in Febreze’s cross-genre song portfolio, including the “Let’s Go” hip-hop duet and the pop-inspired “Fresh Again.”
“Febreze had no intention of creating an album when we first released our song ads on radio platforms,” said Martin Hettich, vice president of P&G Home Care North America. “But, when consumers started clamoring for more catchy tunes on social media after hearing our ads, we decided it was time to give the people what they want!”
Febreze even hosted an album drop party in Los Angeles.
“Febreze had no intention of creating an album when we first released our song ads on radio platforms,” said Martin Hettich, vice president of P&G Home Care North America. “But, when consumers started clamoring for more catchy tunes on social media after hearing our ads, we decided it was time to give the people what they want!”
Febreze even hosted an album drop party in Los Angeles.