05.01.19
Revlon, Inc. posted its fourth quarter and full year 2018 financial results. As reported, net sales slipped 4.8% to $2.6 billion due to declines in the Revlon, Fragrances and Portfolio segments, driven in part, by approximately $64 million in net sales reductions associated with service level disruptions at the company’s Oxford, NC manufacturing facility related to the February 2018 implementation of a new SAP enterprise resource planning system, partially offset by strong growth in the Elizabeth Arden segment.
For the quarter ended Dec. 31, 2018, net sales fell 5.7% to $741.6 million. The net sales decrease was driven by several one-time items including lower net sales in the Revlon segment due in part to the shift in timing of customer resets from the fourth quarter of 2018 into late first quarter of 2019 and lower net sales in the fragrances segment driven by several expired brand licenses in 2018. The net sales decline was partially offset by strong double-digit growth in the Elizabeth Arden segment, particularly within e-commerce, travel retail and strong results in China, according to the company.
“We are very pleased with our continued momentum during the fourth quarter of 2018 as we successfully execute on our core strategies and business transformation. I am particularly encouraged by strong growth in some of the key areas that we have intensely focused on such as e-commerce, Elizabeth Arden skin care, China and travel retail. Our digital strategy continues to pay off as we once again achieved double-digit e-commerce growth, due in part to strong performance from major consumer events including Singles Day in China and Black Friday in North America,” said Debra Perelman, president and CEO of Revlon. “As a result of improved operational performance, we achieved strong Adjusted EBITDA growth during the second half of 2018, and together with the recently-announced 2018 Optimization Program, I believe we are well positioned for long-term success.”
For the quarter ended Dec. 31, 2018, net sales fell 5.7% to $741.6 million. The net sales decrease was driven by several one-time items including lower net sales in the Revlon segment due in part to the shift in timing of customer resets from the fourth quarter of 2018 into late first quarter of 2019 and lower net sales in the fragrances segment driven by several expired brand licenses in 2018. The net sales decline was partially offset by strong double-digit growth in the Elizabeth Arden segment, particularly within e-commerce, travel retail and strong results in China, according to the company.
“We are very pleased with our continued momentum during the fourth quarter of 2018 as we successfully execute on our core strategies and business transformation. I am particularly encouraged by strong growth in some of the key areas that we have intensely focused on such as e-commerce, Elizabeth Arden skin care, China and travel retail. Our digital strategy continues to pay off as we once again achieved double-digit e-commerce growth, due in part to strong performance from major consumer events including Singles Day in China and Black Friday in North America,” said Debra Perelman, president and CEO of Revlon. “As a result of improved operational performance, we achieved strong Adjusted EBITDA growth during the second half of 2018, and together with the recently-announced 2018 Optimization Program, I believe we are well positioned for long-term success.”