08.02.19
Herbal Essences celebrated 2019 World Pride with a larger-than-life blooming garden wall. Designed to honor the members of the LGBTQIA+ community and supporters, the wall was housed at the Riviera Cafe, a community landmark in New York City.
“At our core, Herbal Essences believes that we should all nurture diversity—it’s what nature intended—and necessary to keep life on our planet thriving,” said Ilaira Resta, North America general manager, P&G Hair Care. “We’re thrilled to partner with floral designers Michael and Darroch Putnam on this project not only for their beautiful aesthetic, but because we feel they truly embody our messages of inclusion and diversity in both the LGBTQIA+ and floral communities.”
“At our core, Herbal Essences believes that we should all nurture diversity—it’s what nature intended—and necessary to keep life on our planet thriving,” said Ilaira Resta, North America general manager, P&G Hair Care. “We’re thrilled to partner with floral designers Michael and Darroch Putnam on this project not only for their beautiful aesthetic, but because we feel they truly embody our messages of inclusion and diversity in both the LGBTQIA+ and floral communities.”