• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Formulary
    • Exclusives
    • Top Companies
    • Raw Materials
    • End-User
    • Packaging
    • Directories
    • Events
    • Jobs
    • More
  • Magazine
  • News
  • Formulary
  • Exclusives
  • Top Companies
  • Raw Materials
  • End-User
  • Packaging
  • Directories
  • Events
  • Jobs
  • Current / Back Issues
    Features
    Columns
    Editorial
    Digital Edition
    eNewsletter Archive
    Our Team
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    Top Features
    In Sickness & in Health

    In Action

    Tress Test

    From Hollywood to Hair Color

    Virtual Reality for Makeup Is Not Make Believe
    Online Exclusives
    Association News
    Breaking News
    Financial News
    Industry News
    International
    Marketing News
    New Products
    News Front
    Packaging News
    Patents
    Personnel
    Regulations
    Snapshots
    Top News
    Live From Shows
    Top News
    Treasuring Textured Hair

    Pacifica 'Drops' Skin Care Into Ingestible

    Skinnygirl Expands Into Supplements

    Fragrance Creators Launches Website

    Perfect Corp. Wins Big
    Blog
    Online Exclusives
    Infographics
    Podcasts
    Whitepapers
    Videos
    Expert's Opinion
    eBook
    Surveys
    International Top 30 Report
    Top 50 Report
    Top Companies
    12. Mary Kay

    46. Too faced

    40. American International Industries

    17. Nu Skin Enterprises

    4. Henkel
    Actives
    Functional Ingredients
    Pigments
    Polymers
    Preservatives
    Surfactants

    Treasuring Textured Hair

    USDA Certified Organic CBD Products Emerge

    Nail Enamel Gets Greener

    Givaudan Unveils RitualEssenz Brazil

    Where Angels Soar
    Air Care/Environmental Fragrance
    AP/Deo
    Color Cosmetics
    Disinfectants
    Fine Fragrance
    Hair Care
    Household Cleaning
    I&I Marketplace
    Laundry Care
    Oral Care
    OTC/Medicated
    Packaging
    Personal Cleansers
    Skin Care
    Sun Care
    Testing

    Treasuring Textured Hair

    Skinnygirl Expands Into Supplements

    Fragrance Creators Launches Website

    USDA Certified Organic CBD Products Emerge

    Perfect Corp. Wins Big
    Lab Equipment
    Mixing
    Packaging
    Testing

    Seven of the Best Ideas in Beauty Sustainability

    Love Beauty and Planet Addresses Waste

    A New Era in Efficacy Testing

    Circular Models for Consumer Staples

    CPI Works to Reduce Formulation Risks
    Contract Manufacturing / Private Label Directory
    Buyer's Guide
    Add New Company
    Corporate Profiles
    International Buyers Guide Companies
    Croda

    CIE

    Sabinsa Cosmetics, a division of Sabinsa Corporation

    Ashland

    Accupac
    Live From Shows
    Meetings
    Webinars
    Snapshots
    • Magazine
      • Current / Back Issues
      • Features
      • Editorial
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Formulary
    • Directories
      • Buyer's Guide
      • Contract Manufacturing / Private Label Directory
      • Corporate Profiles
      • Add Your Company
    • Raw Materials
      • Actives
      • Functional Ingredients
      • Pigments
      • Polymers
      • Preservatives
      • Surfactants
    • End-User
      • Air Care/Environmental Fragrance
      • AP/Deo
      • Color Cosmetics
      • Disinfectants
      • Fine Fragrance
      • Hair Care
      • Household Cleaning
      • I&I Marketplace
      • Laundry Care
      • Oral Care
      • OTC/Medicated
      • Packaging
      • Personal Cleansers
      • Skin Care
      • Sun Care
      • Testing
    • Packaging
      • Lab Equipment
      • Mixing
      • Packaging
      • Testing
    • Top Companies
      • International Top 30 Report
      • Top 50 Report
    • Online Exclusives
    • Experts Opinion
    • Slideshows
    • Videos
    • Podcasts
    • eBook
    • Infographics
    • Blog
    • Whitepapers
    • Surveys
      • R & D Salary Survey
      • Sales & Marketing Salary Survey
    • Job Banks
    • Events
      • Industry Events
      • Live from show Events
      • Webinars
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Editorial

    The Best Man for the Job…

    Related CONTENT
    • The desert-native ingredient used by vegan formulators and bee lovers.
    • Other Voices
    • Eighth Wonder
    • Beauty As a Change Agent
    • Eighth Wonder
    Tom Branna, Editorial Director08.02.19
    Is a woman, according to one well-known investor. In a recent article in The Wall Street Journal, Shark Tank’s Kevin O’Leary noted that after taking stakes in 39 companies during the TV show’s run, he has received significantly better returns from startups founded and run by women. Why? O’Leary says women set reasonable goals for success. In contrast, men set testosterone-driven goals that they actually achieve just 60% of the time, in his experience. Setting achievable goals has a lot of benefits, including proper cash flow management. If growth comes in far below assumptions, companies run out of cash before generating enough of it to cover costs. Better still, when targets are reasonable, employees hit them, morale is strong and turnover is nil.

    “These women-run companies go three, four, five years with no turnover,” O’Leary told The Journal.

    Overestimating one’s ability to make money for themselves and their companies isn’t limited to men, of course, it’s just that men are more myopic when it comes to their abilities. A few years ago, one of our sales guys was confident that Google ads would quickly become a “million-dollar property,” for Rodman Media. After a couple of months of stops and starts and drips and drabs, the Google ad well went dry and our fearless prognosticator was on to his next get-rich-quick scheme. Oh, well, if you’re going to fail, fail fast!

    Everyone knows that Indies have been crushing it for the past several years; and most know that 94% of these companies are owned by women. While no one is quite sure of their success rate, the phenomenal growth of indie beauty certainly has more to do with female-, rather than male-led leadership. These Dog Days of Summer are prime time for indie beauty; ICMAD just gave out its Indie Beauty Innovators Awards at Cosmoprof North America (see Happi.com for a list of the winners) and later this month, the Indie Beauty Expo hits New York City. Day in and day out, Happi.com features leaders in the indie beauty industry and our Indie Inc column appears in every issue of Happi.

    Slow-and-steady wins the race. A RunRepeat study of more than 1.8 million marathon results from all over the world spanning five years, concluded women are better at men at maintaining a consistent pace. They slow down 18.61% less than men in the second half of a marathon. Consistency works in road races and it works in business, too.

    The Society of Cosmetic Chemists is recognizing the valuable work that women do in the industry. Read This Woman's Work to learn more about the SCC's new Florence Wall Women in Cosmetic Chemistry Award. 


    Tom Branna
    Editorial Director
    tbranna@rodmanmedia.com
    Related Searches
    • women
    • exclusives
    • inc.
    • media
    Suggested For You
    Want Answers? Google It! Want Answers? Google It!
    Work Study Work Study
    Oh, Those Boys of Summer! Oh, Those Boys of Summer!
    Beauty & The Byte Beauty & The Byte
    Take Away Giveaways Take Away Giveaways
    A Better Mousetrap A Better Mousetrap
    Shifting Consumer  Preferences in Home Care Shifting Consumer Preferences in Home Care
    “Are You High?” “Are You High?”
    Home Sweet (Microbi)Home Home Sweet (Microbi)Home
    Eighth Wonder Eighth Wonder
    Beauty As a Change Agent Beauty As a Change Agent
    Eighth Wonder Eighth Wonder
    Other Voices Other Voices
    The desert-native ingredient used by vegan formulators and bee lovers. The desert-native ingredient used by vegan formulators and bee lovers.

    Related Editorial

    • Actives | Color Cosmetics | Functional Ingredients | Hair Care | Personal Cleansers | Skin Care

      Win Some, Lose Some in New York

      The household and personal products industry posted a big legal victory a few months ago when the New York State Supreme Court invalidated the Household Cleansing Product Information Disclosure program. The move came after the Household & Commerc…
      Tom Branna, VP/Editorial Director 12.02.19

    • Serving More Than the Bottom Line

      Earlier this year, nearly 200 CEOs issued a mission statement proclaiming corporations should serve more than the bottom line, that shareholder value is no longer everything. Rather, CEOs from the Business Roundtable argued that companies must invest…
      Tom Branna, Editorial Director 10.01.19

    • Getting Personal

      Health is a personal experience that encompasses genetics, physical/mental/emotional well-being, a feeling of balance in life, and a connection to other people (and the planet). In the era of personalized product experiences, what constitutes &ldq…
      Sean Moloughney, Editor 09.12.19


    • Addition by Addition

      Happi may be 55 years old, but we’re experiencing somewhat of a growth spurt when it comes to editorial staff. It’s all part of continuing efforts to improve our overall coverage of the global household and personal products industry. For…
      Tom Branna, Editorial Director 09.02.19

    • Oh, Those Boys of Summer!

      Summer’s here in the US! The weather is warming up, barbecues are heating up and Americans are drinking up! A lot of us have a habit of taking our most important, even most somber, national holidays and turning them into something entirely diff…
      Tom Branna, Editorial Director 07.01.19

    • Take Away Giveaways

      Procter & Gamble, Unilever, TerraCycle and other members of the Loop Group were on hand in New York City last month to tout the benefits of totes; you know, those reusable bags that Loop members hope will appear on doorsteps across the US and Eur…
      Tom Branna, Editorial Director 06.03.19


    • “Are You High?”

      That was the question everyone asked throughout high school and college whenever a classmate or co-worker suggested or did something outrageous. Flash forward a few decades and I’m scratching my head and asking the same question about the proli…
      Tom Branna, Editorial Director 05.01.19

    • Keep ‘Em Coming

      Fifteen years ago (give or take a few years) when the wipes market began its proliferation into new categories, touching more consumers lives than ever before, I figured at some point the ebb of new products hitting the market would slow down. Around…
      04.04.19

    • Fine Fragrance | Packaging | Personal Cleansers

      Beauty As a Change Agent

      Earlier this year, I had the opportunity to join nearly a dozen beauty industry colleagues on a three-day trip to Portobelo, Panama to give women in the community a primer on cosmetic science and, hopefully, spark a cottage industry based on local ra…
      Tom Branna, Editorial Director 04.01.19


    • Actives | Sun Care

      Other Voices

      For more than 50 years, Happi has been the voice of the global household and personal products industry. During all this time, we’ve presented views from reputable raw material suppliers, small and large finished product formulators and, of cou…
      Tom Branna, Editorial Director 03.04.19

    • Is Your Company In the Loop?

      Cheers to collaboration that leads to innovation! While US businesses slog through 11 million meetings ever day, Procter & Gamble’s Chief Brand Officer Marc Pritchard assured CES attendees (see p. 44) that P&G doesn’t think about…
      Tom Branna, Editorial Director 02.01.19

    • Is This Chip Really Necessary?

      A New Year, a new resolution and probably, another futile attempt at personal development. This year, for sure, absolutely, I am determined to reduce my use of single-use plastic. Among other things, that means putting more leftovers in glass contain…
      Tom Branna, Editorial Director 01.01.19

    • Mixed Signals In the New Year

      The International Monetary Fund (IMF) predicts 3.7% global growth in both 2018 and 2019, down from its July forecast of 3.9% growth for both years. IMF blamed the downward revision to rising trade tensions, higher interest rates, weakness in the Euro…
      Tom Branna , Editorial Director 12.03.18

    • ‘Blessed Is He Who Can Read…

      for he never must think for himself!” exclaimed my high school chemistry teacher, Evangeline Klug, every time one of her students regurgitated lines from the text book rather than report what he or she observed in the experiment right in front…
      Tom Branna, Editorial Director 11.01.18

    • Why Startups Start Here

      Startups are having their moment in the global beauty and household product industry; indie beauty companies have become the growth engine for skin care and color cosmetics categories, and “natural” home care companies are grabbing headli…
      Tom Branna , Editorial Director 10.01.18

    Breaking News
    • Treasuring Textured Hair
    • Pacifica 'Drops' Skin Care Into Ingestible
    • Skinnygirl Expands Into Supplements
    • Fragrance Creators Launches Website
    • Perfect Corp. Wins Big
    View Breaking News >
    CURRENT ISSUE

    December 2019

    • In Sickness & in Health
    • In Action
    • Tress Test
    • From Hollywood to Hair Color
    • Virtual Reality for Makeup Is Not Make Believe
    • Members of the Club
    • A New Era in Efficacy Testing
    • View More >
    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Deerland Obtains Certification from Australia’s Therapeutic Goods Administration
    OptiMSM Shown to Improve Hair & Nail Appearance and Condition
    DCC Acquires Contract Manufacturer Ion Laboratories
    Coatings World

    Latest Breaking News From Coatings World

    Arkema: Bostik Acquires Danish Company LIP
    Axalta Adds New Epoxy Primer to Tufcote Liquid Industrial Coatings Portfolio
    Chromaflo Technologies Promotes Sergio Duenas to Country Manager of Mexico
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    MedStar Health and Cleveland Clinic Innovations Awarded Grant
    3M to Sell Drug Delivery Business for $650M
    First U.S. Patient Implanted With Axonics' Sacral Neuromodulation System
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Arctoris Opens Oxford R&D Facility
    Almac Group, Exostar Collaborate on IRT Experience
    Northwest Biotherapeutics Expands Management Team
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    Time Features 5 Best Beauty Inventions
    CES 2020 Preview - Innovation Award Honorees in Health & Wellness
    Prada & L’Oréal Sign Long-Term Licensing Deal
    Happi

    Latest Breaking News From Happi

    Treasuring Textured Hair
    Pacifica 'Drops' Skin Care Into Ingestible
    Skinnygirl Expands Into Supplements
    Ink World

    Latest Breaking News From Ink World

    Ripon Printers Adds Ricoh Pro C9210
    Canon Solutions America Powers University of Notre Dame Athletics' Printing Capabilities
    Worldwide Large Format Printer Shipments Down Slightly in 3Q 2019: IDC
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    GSE products provide quality assurance for Pharmalabel
    Luminer promotes Heather Bookman to prepress manager
    Materials Exchange launches to solve excess inventory issue
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    DuPont to Acquire Osmosis Specialist
    Nice-Pak to Expand in Indiana
    Hospeco Launches Compact Fem Hy Dispenser
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    Europe, North America Comprise More Than 80 Percent of Global Bone Marrow Transplantation Demand
    TriMed Closes Out FDA Warning Letter
    FDA OKs Shoulder Innovations' Augmented Glenoids for Total Shoulder System
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    3D Printing Materials Market to Grow at 23.9% CAGR Through 2025: GVR
    Kyocera, TactoTek Collaborate on Injection Molded Structural Electronics Solutions
    Toray Opens R&D Innovation Center for the Future

    Copyright © 2019 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.