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    Features

    New Ingredients for Household Cleaners

    Here are new ingredients launched by suppliers during the past 12 months. To learn more, contact the supplier directly using the information listed.

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    11.01.19
    BASF
    Florham Park, NJ
    Tel: 973-245-6000
    Email: detergents-cleaners-na@basf.com
    Website: www.homecare-and-i-andi-i.basf.com/?utm_source=HAP&utm_medium=ContentMarketing&utm_campaign=HAP

    Sokalan HP 96
    Description: Ethoxylated, quaternated and transsulfated hexamethylene diamine. Applications:  Laundry detergents. Use levels: 0.5-2%
    Polyquart Ecoclean Max

    Description: Amphoteric modified starch polymer. Applications: Hard surface cleaners. Use levels: 0.1-0.5%.
    Polyquart S

    Description: Amphoteric modified starch polymer. Applications: Automatic dishwashing. Use levels: .25-0.5%, use in combination with a dispersant polymer

    Coast Southwest
    Placentia, CA
    Tel: 714-524-2777
    Email: info@coastsouthwest.com
    Website: www.coastsouthwest.com

    Endinol SLS-LC
    Description: Sodium lauryl sulfate. Applications:  Hard surface cleaners, carpet cleaners. Use levels: 1-15%. Attributes: Endinol SLS-LC is a low cloud point version of SLS that sets the standard for high flash foam volume and detergency. Endinol SLS-LC is the surfactant of choice for creating sparkling clear cleaning products with the added advantage of having better storage stability than traditional sodium lauryl sulfate.

    Endiquest GLDA
    Description: Tetrasodium glutamate diacetate. Applications: Disinfectants, hard surface cleaners, laundry detergents, dishwashing detergents. Use levels: 0.1-20%. Attributes: Endiquest GLDA is a readily biodegradable chelate with high solubility in aqueous systems. Its effectiveness as a builder and soap scum and scale remover makes Endiquest GLDA a multifunctional additive for both heavy and light duty hard surface cleaners. It boosts both preservative and surfactant performance, which makes it ideal for use in natural manual dish detergents.

    Endinol B-DLM
    Description: Light duty detergent blend. Applications: Manual dish detergents, hard surface cleaners. Use levels: 5-90%. Attributes: Endinol B-DLM is a fully formulated DEA-free surfactant blend optimized for maximum cleaning and foaming performance and for easy dilution into a variety of household cleansing products. Endinol® B-DLM can create either ultra or economy manual dish detergent by varying dilution level from 30% to 90%. To create foaming hard surface cleaners, use at 5% to 10%.

    Cosun Biobased Products
    San Jose, CA
    Tel: 408-455-5672
    Email: customerservice.biobased@cosun.com
    Website: www.cosunbiobased.com

    Quatin cationic inulin
    Description: Quaternary functionalized inulin polymer, or Hydroxypropyl trimonium inulin. Applications: Fabric care, automatic dishwasher detergents, hard surface cleaners. Use levels: 0.1%-1%. Attributes: Quatin is a biodegradable cationic biopolymer that demonstrates excellent softening and static reduction at very low use levels in 2-in-1 laundry detergent. Moreover, it enhances the efficacy of autodish detergent, promoting spotless drying. Due to its low molecular weight, Quatin is highly water soluble and cold processable, offering more flexibility.

    Carboxyline CMI
    Description: Carboxymethyl inulin. Applications: Fabric care, automatic dishwasher detergent, surface cleaners, carpet cleaners. Use levels: 0.25-3%. Attributes: A biodegradable anionic biopolymer that serves as an anti-redeposition aid in laundry detergent and hard surface cleaners. Moreover, it benefits the anti-filming and anti-spotting performance of autodish detergent. It is mild, highly compatible, and synergistic with the various polymers and chelating agents.

    Betafib  MCF
    Description: Microcellulosic fibers. Applications: Liquid laundry detergent, abrasive cleaners. Use levels: 0.2-1%. Attributes: A microcellulosic fiber ingredient that shows unique rheology, strong shear thinning behavior, and high yield value. It is a structuring aid for liquid detergents, ensuring maximum suspension efficacy for encapsulated fragrance or abrasive particles. Moreover, Betafib enhances cling to vertical surfaces, yet maintains excellent rinsability.

    Innospec Performance Chemicals
    Salisbury, NC
    Tel: 704-633-8028
    Email: personalcare@innospecinc.com
    Website: Innospecinc.com

    Empicol EAC 70
    Description: Ammonium laureth-3 sulfate. Applications: Manual dishwashing, surface care, toilet care, laundry and car care. Attributes: Empicol EAC 70 is a primary anionic surfactant that is used primarily as a cleaning and emulsifying agent. This product is hard water tolerant and leaves less residue on surfaces. Formulating range of pH: neutral and slightly acidic.

    Empigen BS/O
    Description: Cocamidopropyl betaine. Applications: Manual dishwashing, detergent and hard surface cleaners.  Use levels: 2-15%. Attributes: Empigen BS/O is a coconut oil-derived, mild amphoteric surfactant used for gentle cleansing and foaming. When combined with anionic surfactants, it contributes to excellent viscosity building and foam boosting in a finished formula. In addition, it is often used to mitigate the irritation to skin that can be caused by harsher ingredients when they are used alone.

    Empicol LZV/N/MB
    Description: Sodium lauryl sulfate. Applications: Manual dishwasher, surface care, toilet care, laundry and car care. Attributes: Empicol LZV/N/MB is Mass Balance RSPO Certified and 100% naturally derived from plant-based materials. This primary anionic surfactant has excellent foaming and detergency properties especially in soft water and is also commonly used for its excellent emulsifying properties.

    Lubrizol Life Science
    Cleveland, OH
    Tel: 800-379-5389
    Email: homecare@lubrizol.com
    Website: www.lubrizol.com/home-care

    Novethix HC220 polymer
    Description: Naturally-derived, methyl glucose ether, esterified with oleic acid. Applications: Naturally-derived thickener for household disinfectants and liquid laundry detergents
    Use levels: 0.5 to 2.0% as received

    Attributes: Novethix HC220 polymer is a naturally-derived associated viscosity builder designed for use in surfactant systems.  It shows broad compatibility and excellent clarity with many types of surfactants, including cationics.  It is therefore suitable for thickening disinfectant cleaners containing cationic biocides, such as disinfecting laundry detergents and household cleaners.

    Pilot Chemical Company
    Tel: 513-326-0600
    Email: info@pilotchemical.com
    Website: www.pilotchemical.com

    CalBlend PE
    INCI: Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Cocamidopropyl Betaine and Cocamide MIPA
    Application: Shampoo, Body wash, liquid hand soap, pet shampoo, manual dish and laundry detergents Use levels: ~40% Attributes: CalBlend PE is an eco-friendly and easy to use optimized blend of surfactants that offers great foaming characteristics, luxurious lather, easy and viscosity building with salt as well as soft, silky after-feel.

    Calsoft AOS-40 BZ
    INCI: Sodium C14-16 Olefin Sulfonate
    Application: Shampoo, Body Wash, Hand Soap, Facial Cleaners, Pet Shampoo
    Use levels: ~10%. Attributes: Calsoft AOS-40 BZ is preserved with food grade preservative benzoic acid which is mild, low toxicity and environmentally friendly. Calsoft  AOS-40 BZ produces a mild, luxurious lather perfect for shampoo, body wash and other personal and pet care products.

    Calsoft AOS-40 HP
    INCI: Sodium C14-16 Olefin Sulfonate
    Application: Shampoo, Body Wash, Hand Soap, Pet Care
    Use levels: ~10%
    Attributes: Calsoft® AOS-40 HP offers the advantages of excellent cleansing, foam characteristics, viscosity and improved mildness over sodium lauryl sulfate to produce high performing sulfate-free, biodegradable shampoo, body wash hand soap and pet care formulations. Calsoft® AOS-40 HP is fully compatible with other anionic, amphoteric and nonionic surfactants.
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