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New Products, New Formulations from Nouryon


Find out about Amaze SP and Dermacryl X at stand K30.

Nouryon (formerly AkzoNobel Specialty Chemicals) will be showing off new products and formulations at In-Cosmetics Global (stand K30) that are helping bring the latest market trends to life. Making its debut in Paris is Amaze SP a new, 100% bio-based polymer that is perfect for natural hair styling products, providing humidity resistant style retention, volume and anti-frizz performance. Also on display will be Nouryon’s newest solution for sun care, Dermacryl X, a film-forming polymer for high SPF and market-leading water and rub-off resistance. Nouryon will also have technical experts onsite providing first hand insight into its newest formulations, including a green formulation triangle, which helps match traditional textures without using synthetic enhancers, and a short hair styling grid codeveloped with professional stylists. This new methodology helps overcome the specific challenges and needs of all types of short hair. 

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