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ViaPure Coleus from Actives International


Visit stand 40 to learn about this natural partner for sun-exposed skin.

Actives International (stand 40) is featuring ViaPure Coleus, a natural partner for sun-exposed skin. The highly-purified natural extract has been shown to both prevent and repair damage to the DNA of epidermal basal cells (EBCs) caused by UVB-exposure. In addition to photoaging benefits, ViaPure Coleus can help maintain barrier function by elevating many differentiation markers in the skin. The combination of photoprotection for vulnerable EBCs and improved barrier homeostasis make ViaPure Coleus a natural addition to sun care formulations.

More info: Actives International, Tel: 201-236-2828; Email:; Website: