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Nearly gone, but not forgotten—in defense of parabens.
By: Paolo Giacomoni
The laundry category continues to slump, as marketers face rising raw material costs and lingering pressure from retailers. What could change all that?
By: Tom Branna
BASF, Evonik and Novozymes are singled out.
Global beauty giant celebrates 100 years of scientific success and business acumen.
Marketers find new, innovative features for classic antiperspirants and deodorants.
Fueled by busy homeowners willing to pay more for convenience, the evolution of the household cleaning products has meant less human contact with cleaning than ever before. But will consumers continue to shell out cash for gadgets when a regular spray bottle will do the trick?
Consumer preference and a focus on individuality have broadened packaging options and brough niche marketing to the fore
New scents this spring encompass a spectrum of possibilities, yet classic fragrances are still the sales leaders
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