Featured


  • Hair Care
    Bravo Sierra Unveils Dry Shampoo

    Bravo Sierra Unveils Dry Shampoo

    Field-tested and developed based on feedback from active duty military members.
    Happi Staff 09.21.20

  • Color Cosmetics
    Khloé Kardashian Joins Ipsy

    Khloé Kardashian Joins Ipsy

    The reality TV star and celebrity becomes a brand partner.
    Happi Staff 09.21.20

  • Color Cosmetics | Disinfectants | Hair Care | Household Cleaning | Skin Care
    What You’re Reading on Happi.com

    What You’re Reading on Happi.com

    The latest news from Shiseido Americas gets the most views.
    Happi Staff 09.20.20


  • Actives | Functional Ingredients | Hair Care
    Stressed Tress

    Stressed Tress

    A rebrand for Bosley at time when consumers around the world are pulling their hair out.
    Online Exclusives Tom Branna, Editorial Director 09.19.20

  • Color Cosmetics
    CIR Panel Releases Latest Findings

    CIR Panel Releases Latest Findings

    Cosmetic decisions made at 155th session held online September 14-15.
    Happi Staff 09.18.20

  • Skin Care
    Ultra Debuts Bicoalgae ω3

    Ultra Debuts Bicoalgae ω3

    Clinically proven to combat ‘inflammaging.’
    Happi Staff 09.18.20


  • Green Seal Expands Board of Directors

    Green Seal Expands Board of Directors

    Adds Jim Jones and Edward Hubbard Jr.
    Happi Staff 09.18.20

  • Skin Care
    Praan Adds Tomato Seed Extract

    Praan Adds Tomato Seed Extract

    Rich in lycopene, Vitamin E and essential fatty acids.
    Happi Staff 09.17.20

  • Household Cleaning
    O3waterworks Unveils Spray Cleaner

    O3waterworks Unveils Spray Cleaner

    Kills odors, mildews and mold and eliminates the need for single-use, daily cleaning products.
    Happi Staff 09.17.20


  • Color Cosmetics
    Tmall Announces Pitch Fest Winners

    Tmall Announces Pitch Fest Winners

    Spotlights and celebrates top U.S. small and medium-sized brands.
    Happi Staff 09.17.20

  • Household Cleaning
    Ecos Debuts Organic Fruit & Veggie Wash

    Ecos Debuts Organic Fruit & Veggie Wash

    Removes contaminants from produce.
    Happi Staff 09.17.20

  • Actives | Color Cosmetics | Functional Ingredients | Hair Care | Personal Cleansers | Pigments | Polymers | Preservatives | Skin Care | Sun Care | Surfactants
    Society of Cosmetic Chemists Seeks Nominees

    Society of Cosmetic Chemists Seeks Nominees

    Apply now for scholarships and awards to be presented during the virtual Annual Meeting.
    Happi Staff 09.17.20

  • Color Cosmetics | Skin Care
    Grant Industries Unveils New Powder

    Grant Industries Unveils New Powder

    Improves skin care, body care, color cosmetics & sun care formulations.
    Happi Staff 09.17.20

  • Skin Care
    Nu Skin Gives Back

    Nu Skin Gives Back

    Employees and sales leaders participate in the company’s annual Force for Good Day.
    Happi Staff 09.17.20

  • Color Cosmetics
    Ella+mila Expands to Drug Stores

    Ella+mila Expands to Drug Stores

    Becomes available at Walgreens, Rite Aid and CVS this fall.
    Happi Staff 09.17.20