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The candy-inspired cleansing innovation is available exclusively at Ulta Beauty.
July 27, 2026
By: Lianna Albrizio
Associate Editor
Tree Hut, known for its colorful, sensorial personal care products, has added a jelly soap collection to its portfolio of sweet-smelling scrubs, whipped body lotions, body washes, shave gels and more.
Featuring a bouncy texture and three treat-inspired scents, the product line delivers what the brand calls a “fresh take” on traditional bar soap that’s as “playful as it is refreshing,” per marketers.
Formulated with aloe vera, vitamin E and glycerin, the Jelly Soap replenishes moisture to promote smooth skin. The soap was designed after the brand learned that 35% of US consumers value format when shopping for body care products, per a US Bodycare and Deodorant Report 2025 by Mintel. The line features one new fragrance, Sparkling Sugar, alongside fan-favorite scents Jelly Bear and Raspberry Fizz.
The Jelly Soap collection includes the following scents:
Sparkling Sugar – A blend of black raspberry, plum and sparkling sugar;
Jelly Bear – Inspired by gummy candies, Jelly Bear combines orange, lime and raspberry notes for a bright, fruity fragrance; and
Raspberry Fizz – A bubbly blend of raspberry, rose and amber.
The Jelly Soap collection is available exclusively at Ulta Beauty beginning June 29.
Check out Tree Hut’s recent collaboration with Lisa Frank here.
Check out Tree Hut’s 21st birthday celebration here.
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