07.01.22
Santa Barbara, CA
www.olaplex.com
Sales: $598 million
Key Personnel: JuE Wong, CEO; Eric Tiziani, CFO; Tiffany Walden, COO; Juliane Park, chief transformation officer
Major Products: Hair care
New Products: No. 4C Bond Maintenance Clarifying Shampoo
Comments: Olaplex’s growth has been remarkable. In 2019, sales were just below $150 million; in 2021 it was closer to $600 million. The company reported that FY21 sales rose 112%. Net sales growth in US, specifically, rose 131% during that time. Professional increased 65.8%, specialty retail rose 246.6% and DTC jumped 117.1%.
www.olaplex.com
Sales: $598 million
Key Personnel: JuE Wong, CEO; Eric Tiziani, CFO; Tiffany Walden, COO; Juliane Park, chief transformation officer
Major Products: Hair care
New Products: No. 4C Bond Maintenance Clarifying Shampoo
Comments: Olaplex’s growth has been remarkable. In 2019, sales were just below $150 million; in 2021 it was closer to $600 million. The company reported that FY21 sales rose 112%. Net sales growth in US, specifically, rose 131% during that time. Professional increased 65.8%, specialty retail rose 246.6% and DTC jumped 117.1%.