PDC Wellness & Personal Care

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Company Headquarters

Driving Directions

Brand Description

PDC Brands is home to innovative brands that span wellness, personal care, beauty and fragrance. The company’s stable includes Dr Teal’s, Cantu and Eylure.

Key Personnel

NAME
JOB TITLE
  • Tarun Malkani
    CEO
  • Cristina Avila
    VP of R&D

Yearly results

*All sales figures and related information presented in this report are based on data from the previous calendar year.

Sales: $700 Million

Key Personnel

  Tarun Malkani, chief executive officer

  Cristina Avila, vice president of innovation and new product development

  Ritwick Rane, chief transformation officer

  Madie Starvel, director of strategic growth initiatives and platforms

New Products

Sunryz body care, Cantu Ultra Moisture Collection, Dr Teal’s Skin Renewal

PDC Wellness is home to personal care bands like Dr Teal’s and Cantu as well as faux lash brands Eylure and fragrances under Body Fantasies (women) and Bod Man (men).

And, there’s a new range in the family called Sunryz, which was developed for Gen Alpha tweens.

*All sales figures and related information presented in this report are based on data from the previous calendar year.

Sales: $687 Million

New Products: Dr. Teal’s Sensitive Skin formulas, Cantu Weightless formulas

Comments: Sales rose 2% according to industry estimates. Dr. Teal’s has been promoting the health benefits of Epsom salt soaks for years. Earlier this year, the brand rolled out sensitive skin formulas. The new product line contains magnesium, colloidal oatmeal and cucumber extract, which are designed to be gentle on any skin type. Dr Teal’s Sensitive Skin Soaking Solution combines Epsom salt (magnesium sulfate) with colloidal oatmeal and cucumber extract to soothe skin and provide a calming soak. Dr Teal’s Sensitive Skin Foaming Bath is hypoallergenic and lightly-scented. It provides a rejuvenating bath experience while refreshing sensitive skin with colloidal oatmeal and cucumber extract, according to the brand.

*All sales figures and related information presented in this report are based on data from the previous calendar year.

Sales: $673 Million

PDC’s Cantu brand continues its partnership with Women Empowering Nations, a non-profit organization that provides exposure, development and mentorship for girls accelerating their path to social impact and executive leadership. As a sponsor of the Girls Leading Our World (GLOW) Global Network, Cantu focuses on leadership development, personal storytelling and branding that cultivates confidence through self-acceptance. The collaboration aims to nurture the voices and aspirations of young women leaders worldwide.

*All sales figures and related information presented in this report are based on data from the previous calendar year.

Sales: $670 Million

Sales: $670 million


Cantu’s Protective Styles by Angela is a new line of products that nourish and protect wigs, braids, weaves and locs, while helping to promote healthy hair growth.

PDC says its products are sold in retail outlets across more than 80 countries.

The company’s Cantu Beauty hair care brand this year joined Women Empowering Nations (WEN) to host the 2023 Girls Leading Our Nation (GLOW) Global Cohort. This immersive, high impact leadership coaching experience for minority women across the globe. This year’s cohort builds on the 2022 program which impacted more than 2,500 young women and culminated in a once-in-a-lifetime experience for deserving winners to Accra, Ghana. The 2023 program has expanded to include a cohort of young women from seven countries—the United States, United Kingdom, South Africa, France, Germany, Ghana and Nigeria. This year, WEN and Cantu Beauty have selected 50 young women ages 17-23 to participate.

“In order to be truly empowered, you must first have access and Cantu Beauty is committed to supporting the next generation of female leaders by equipping them with those resources to make a difference in their personal and professional lives,” said Dametria Kinsley, Cantu Beauty’s Global vice president of marketing. “Through our multi-year partnership with WEN, we’re able to take our commitment to the next level at a larger scale to reach Black and Brown women all over the world.”

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