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current issue April 2015
 •  Analysts Poke Holes in Lafley's Strategy  •  Estee Lauder Taps Eva Mendes  •  Scent Trends for 2016  •  Dollar Derails P&G  •  StriVectin Partners with mySkin Inc.
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Sunstar Adds On To Toothbrush Portfolio
April 20, 2015
The latest creation at Sunstar Americas is an expansion of three new lines of children’s toothbrushes under the Gum Brand name featuring popular characters from Saban’s Power Rangers, Lalaloopsy and DreamWorks Animation’s How to Tra…  Read More »
Early Spring Nail Care Tips & Tricks
Melissa Meisel, Associate Editor
April 6, 2015
Essie’s director of education shares some wisdom with Happi.com.  Read More »
West Coast Beauty Brand Chrome Girl Is ‘8-Free’
Melissa Meisel, Associate Editor
March 23, 2015
Happi checks out the Chrome Girl nail collection.  Read More »
Sonia Kashuk Presents Sahara Sunset
Melissa Meisel, Associate Editor
March 9, 2015
Spring 2015 limited edition color cosmetics collection.  Read More »
The Look at NYFW 2015
Melissa Meisel, Associate Editor
February 23, 2015
What caught attention on the runway? Find out here.  Read More »
Glamglow Branches Out With Cleansers
Melissa Meisel, Associate Editor
February 13, 2015
Blockbuster beauty brand is targeting all ages.  Read More »
Y Collection: An Upscale Launch from Yankee Candle
Melissa Meisel, Associate Editor
January 30, 2015
Popular home fragrance marketer targets prestige audience.  Read More »
Beauty Shines At Stella McCartney Fall Preview
January 16, 2015
Aveda, Sally Hansen prime and prep the models.   Read More »
DIY Coconut Scrub
Melissa Meisel, Associate Editor
January 12, 2015
Spa owner shares her winning secret!  Read More »
Kat Burki Candles Have It All...
December 30, 2014
Soy blends bring style and scent to the home.  Read More »
Vaseline Thinks Big with New SKU
Melissa Meisel, Associate Editor
December 15, 2014
A sweet scent and a bewjeweled style for the holidays.   Read More »
Tresses Like a Victoria
December 1, 2014
ProRitual Hair Care offers tips on how to get this look.  Read More »
Get The Look: Supermodel Hair
Melissa Meisel, Associate Editor
November 14, 2014
Serge Normant styles Cindy Crawford – as told to The Violet Files   Read More »
Glowing Skin, Bold Makeup
Melissa Meisel, Associate Editor
November 3, 2014
Bodyography source offers the inside scoop on trends.   Read More »
Indie Lip Scrub Is Making Waves
Melissa Meisel, Associate Editor
October 20, 2014
Flavors range from Cinnamon to Eggnog.  Read More »