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August 3, 2015
By: TOM BRANNA
Editor
Cosmetics brand Nudestix has forged a partnership with digital makeover app Perfect365 in which users will now be able test out a #GONUDE makeover featuring digitized Nudestix products, then buy the featured eye, lip and cheek colors from their smartphones. Users can now use the #GONUDE Hotstyle in the Perfect365 app to digitally apply six Nudestix products, including the Mystic Lip+Cheek Pencil, Magnetic Eye Color pencils in Gilt, Immortal and Lilith, and Concealer and Sculpting Pencils. Once they customize the look, they can purchase products directly from the app and recreate the makeover in real life with a featured how-to video. Nudestix’s makeup pencils are available at select Sephora, Space NK and Urban Outfitters in Canada and US and on www.nudestix.com.
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