Industry News

Grown Alchemist To Open Flagship London Store

The space will span two interactive floors, where the brand will deliver an immersive skincare experience using its biotech-based skin and body care formulas.

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By: Lianna Albrizio

Associate Editor

This November, Grown Alchemist will open the doors to its first flagship store outside of Melbourne, located in London’s Soho district.

According to William Oliver, retail leasing director at Shaftesbury Capital, Grown Alchemist is a “real challenger” brand that offers a “multifaceted” retail experience.

The space will span two interactive floors, where the brand will deliver an immersive skincare experience using its biotech-based skin and body care formulas. The 360-degree wellness service encompasses bespoke skincare consultations, face and body treatments, IV drip therapies, skin regeneration technologies and brand partner services.

“Grown Alchemist has crafted this space as more than just a display for the brand’s advanced, skin-smart formulas—it’s a discovery destination for holistic well-being, tailored for the skin-conscious consumer,” said CEO Anna Teal. “We’re incredibly proud of the forward-thinking partnerships and holistic skin treatments that we will offer. The store is the ultimate expression of our brand, and we are delighted to be able to bring this to the UK.”

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