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Bright and bold packaging is designed to stand out in the acne care aisle.
October 16, 2024
By: Lianna Albrizio
Associate Editor
ZitSticka has a new look.
The skincare brand is now housed in new packaging that the makers say reflects its commitment to effective acne and blemish solutions.
“ZitSticka has always believed that skincare should be fun, even when tackling sensitive skincare concerns like acne,” said Trish Kozlak, head of retail at Essor. “We are dedicated to celebrating the uniqueness of real skin and embracing authenticity, and just like our bright and bold look which confidently stands out in the acne care aisle, we aim to inspire confidence for consumers to feel comfortable in their own skin.”
To introduce the new packaging, ZitSticka has selected four SKUs—Killa, Killa Extra Strength, Goo Getter and Undercover. The former two use the brand’s proprietary sticka tech and microdarts to tackle deep, early-stage zits, while the latter two use supersuck tech to absorb impurities from surface-level whiteheads.
The products will remain at the same price point range from $13.99 – $15.99. The new look will first debut on Target shelves nationwide, with additional retailers and online availability to follow in the coming months.
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