Marketing News

Mr. Bubble Celebrates National Bubble Bath Day with Retro Bubble Gum Candle

Additional releases include watermelon-scented bath dough and blueberry honey-scented foam soaps.

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By: Lianna Albrizio

Associate Editor

Mr. Bubble is celebrating National Bubble Bath Day, Jan. 8, with the release of Mr. Bubble Bath Dough, two limited-edition foam soaps, a bubble gum-scented retro tin candle and 30% off all Mr. Bubble products online from Jan. 2-8, 2025, while supplies last.

“Every year, we make it our mission to ensure Mr. Bubble’s big day is extra special for all our bubblin’ fun fans,” said Allison Peters, associate director of marketing at the Village Company. “This year, we stepped out of the bubble bath box and developed new products that not only bring fun to the tub, but stimulate the senses, spark creativity and inspire STEM learning as well.”

Sculpt & Create with Soapy Bath-Dough

The new Mr. Bubble Soapy Bath-Dough is a playful, moldable dough that allows kids to engage their inner artist as they shape and sculpt creations while in the tub. Available in strawberry, watermelon and blueberry scents, the dough transforms into a moisturizing soap. Each jar is $3.59 on mrbubble.com.

Doodle & Design with Foam Soaps

Mr. Bubble has added two new Valentine’s Day-inspired scents to its foam soap collection for a limited time: Candy Hearts with a strawberry candy fragrance and Bee My Honey with a blueberry honey fragrance. Kids will love using the foam soap to write, doodle and draw in the tub or shower. Each four-ounce foam soap retails for $3.49 on mrbubble.com, while supplies last.

Retro Tin Candle Sparks Nostalgia

The signature bubble gum scent of Mr. Bubble transcends generations, and now that fragrance can be enjoyed with or without taking a bath. The Mr. Bubble Retro Tin Candle is made with a natural soy wax blend and lead-free, cotton wick. It is exclusively available on mrbubble.com for $7.99, while supplies last.

Celebrating 60+ Years

The idea for Mr. Bubble began in 1961 in North Dakota when Harold Schafer and the Gold Seal Company found a way to make bubble baths more affordable, moving them from department stores to drug stores. The original Mr. Bubble formula used powder bubble flakes. The Mr. Bubble brand has been owned by Twin Cities-based The Village Company since 2008, and the signature bubble bath has been reformulated to create more bubbles with a gentler formula. Read more about the brand’s 60th anniversary here.

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