Marketing News

Revolution Beauty Hits Walmart Shelves

Rolls out to almost 2,000 stores and online with new additions to the retailer’s existing Skin Silk Collection.

British-based beauty brand Revolution Beauty is expanding its selection at Walmart.

With new additions to the retailer’s existing range, including the Skin Silk Collection, Revolution Beauty says it is further enhancing its accessibility to both in-store shoppers and online customers.

“The expansion of Revolution Beauty at Walmart reinforces the brand’s mission to provide innovative, high-quality products to a diverse community at an accessible price point,” said Revolution Beauty Senior Vice President of Wholesale, Mercedes Copeland. “Revolution Beauty proves that individuals don’t need to sacrifice on quality and performance in pursuit of affordable makeup.”

With a rollout into almost 2,000 Walmart stores and online, the Revolution Beauty expansion includes Skin Silk Serum Foundation, IRL Filter Finish Concealer, Superfix Misting Spray, Baking Powders, Pout Bomb Plumping Lip Gloss and Pout Lip Oil.

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