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Sebastian Teams Up with Mara Hoffman

Latest limited edition designer rollout.

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By: TOM BRANNA

Editor

Sebastian Professional joined forces with fashion designer Mara Hoffman to create its next limited-edition designer gift set. For Sebastian’s Brazilian-inspired spring promotion, Hoffman designed a printed scarf using the bold colors and graphic prints that have made her a favorite among celebrities and trendsetters across the world. The scarf will be accompanied by Sebastian Professional Volupt Shampoo and Conditioner and sold in a gift set exclusively available at Sebastian salons for $25 beginning April 2013.
The gift set complements Sebastian’s new ‘Urban Explorers’ hair fashion collection, which provides stylists and consumers with hairstyling techniques and inspiration through a global lens. Mara Hoffman’s vibrant scarf design modeled after her spring 2013 collection celebrates the spirit of São Paolo, Brazil, one of the four cities that inspired the collection’s looks, according to the company.


More info: www.sebastianprofessional.com

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