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Little Busy Bodies Gets Busy With Nehemiah Manufacturing

Boogie Wipes maker joins forces with marketer of Kandoo brand.

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By: TOM BRANNA

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Little Busy Bodies, the maker of Boogie Wipes, and Nehemiah Manufacturing, the marketer of Pampers Kandoo, are joining forces to leverage their “shared expertise in children’s products and a commitment to improving their community.”


Little Busy Bodies, founded by Julie Pickens, has grown into a $10 million company in just five years, starting with its debut Boogie Wipes, a gentle saline wipe they created to soothe children’s stuffy noses. Boogie Wipes are now sold across the United States in more than 50,000 stores including Target, Toys R Us, Walgreens and Walmart.

Nehemiah Manufacturing, which was started by two Cincinnati entrepreneurs aiming to build a business while also building their local community, markets the Procter & Gamble product Pampers Kandoo. The pair grew product sales of the flushable wipes and body care products by 40% in one year and 60% to date, while also building a new manufacturing facility that employs and trains residents struggling to find work.

The two companies met through P&G; both were working with the consumer packaged goods giant as part of P&G’s Connect+Develop open innovation program, designed to leverage innovation ideas from outside to accelerate innovation growth and delivery. A P&G leader recognized not just that both companies are making products for children, but also that they shared a common culture.
“We made the introduction during a few informal meetings, and the magic just took over,” said P&G’s Jeff Weedman, vice president of Global Business Development.

“This is more serendipity than carefully executed strategy, as the fit is so natural,” said Julie Pickens, CEO of Little Busy Bodies. “We very much look forward to creating quality products together and executing on our shared vision of bettering our community.”

Little Busy Bodies, LLC which had been based in Beaverton, OR is now running its operation from Cincinnati.

“Our aim is to continue to grow, leveraging shared experience, market understanding and retail partners while also increasing our impact on the local community,” said Dan Meyer, CEO of Nehemiah Manufacturing.

Nehemiah currently employs 25, with a goal of offering jobs to 100 area residents. The union with Little Busy Bodies is aimed to add another 50 jobs.

Pickens will remain CEO of Little Busy Bodies, LLC while Meyer and Richard Palmer will continue as CEO and president of Nehemiah Manufacturing.

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