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Nick Arrojo to Endorse Goldwell

Exclusive use of color products at shows, schools and more.

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By: TOM BRANNA

Editor

Nick Arrojo, celebrity stylist and owner of Arrojo Studio and Arrojo Education, and Cory Couts, president and CEO of KPSS, Inc., revealed Arrojo’s endorsement and exclusive use of Goldwell color products. The company has chosen to use Goldwell color exclusively in its Manhattan studio, academy and cosmetology school as well as at all industry trade shows and events at which Arrojo participates.

In addition, Arrojo Ambassador Salons will receive special benefits when exclusively choosing Goldwell color for its own salons. More details about the relationship are to be announced later in the year.

According to Arrojo, “Goldwell color products are clearly cutting-edge but the real attraction to the company is the direction and mindset.Goldwell’s vision for the future fits exactly where I want to be—closer to hairdressers.”

Arrojo began his distinguished career with Vidal Sassoon in Manchester, England.In 1994, he moved to New York City as director of education for Bumble + bumble Salon. Three years later, he established Arrojo Cutler Salon. In 2001, he opened Arrojo studio in New York City, a custom-built salon.


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