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OPI Unveils Three New Shades

Joining Serena Williams’ Glam Slam series.

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By: TOM BRANNA

Editor

OPI and tennis superstar Serena Williams are celebrating the latest three lacquers in the Glam Slam! collection.To celebrate the world’s oldest, most prestigious tennis tournament, Glam Slam! England features two duo-packs filled with sparkle, according to the company.

The first lacquer set includes Your Royal Shine-ness, a metallic silver shade, paired with Servin’ Up Sparkle, a shimmer-packed silver glitter. The second Lacquer set also features Servin’ Up Sparkle, along with Grape…Set…Match, a metallic purple.

“England’s premier tennis tournament warrants colors with extra glitz and glamour,” said Suzi Weiss-Fischmann, OPI executive vice president and artistic director. “The next big trend in nails is making lacquer look three-dimensional by adding different micas and glitters, turning fingertips into jewelry. With two bold metallics and a sparkling glitter, these colors are fit for royalty.”

New shades in the Glam Slam! collection will be introduced to coincide with each of the four major tournaments, beginning with the Australian Open in January 2011, followed by launches in May 2011 for the French Open, June 2011 for Wimbledon and August 2011 for the U.S. Open.

Glam Slam! England will be available beginning June 2011 at professional salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret and Ulta for $14.95 suggested retail for each duo-pack.

More info: www.opi.com


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