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Unilever may sell toiletries brand to highest bidder.
December 27, 2010
By: TOM BRANNA
Editor
Nearly a new year, so why not a new rumor? According to the Sunday Times, Procter & Gamble and Beiersdorf are both considering bids for Sanex, the U.K. toiletries brand. Sanex owner Unilever is required by the EU competition authorities to dispose of the brand as a condition of approval for the company’s purchase of Sara Lee Corp.’s European operations, the newspaper said.
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