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NYC appearances to boost sales of new skin care line.
November 16, 2010
By: TOM BRANNA
Editor
Super model-turned-entrepreneur Carol Alt will appear at two Duane Reade locations in Manhattan tomorrow and Thursday to promote her new skin care line, Raw Essentials. The line consists of 18 items, including cleansing, moisturizing and antiaging items, all of which contain raw, natural ingredients. Alt, 49, follows a raw diet, and showed off results of following such a diet in a Playboy spread in 2009. Prices for Raw Essentials items average around $15. Alt will appear Wednesday at noon at the retailer’s 939 Third Avenue store, then again at noon Thursday at the Eighth Avenue and 42nd street location. Alt will sign autographs, take pictures with fans, hand out samples and give away $1,000 worth of Raw Essentials via an in-store raffle.
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