Carrefour Stores Step Into the Future

High-tech beauty counters is just one of the latest makeover features at Carrefour superstores, according to WWD.

“Braving new frontiers” under the new Carrefour planet banner in France, the world’s second-largest retailer behind Wal-Mart plans next year to roll out its 21st-century take on the hypermarket format, which it claims to have invented almost 50 years ago, according to reports.

Five “new generation” Carrefour pilot stores are already in operation in Western Europe, based in France, Belgium and Spain. The new stores exhibit a more contemporary feel, boasting lighter, airier layouts with wider aisles, lower merchandising units and clearer signage, said reports.