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July 9, 2004
By: TOM BRANNA
Editor
Biopharmaceutical company Geron Corp., Menlo Park, CA, has granted a non-exclusive license to Procter & Gamble Company for Geron’s human telomerase reverse transcriptase technology in cell research applications. Financial terms of the agreement were not disclosed.The technology will allow Procter & Gamble to conduct repeated or long-term studies on the biology and function of cells using hTERT technology, which proliferate indefinitely while maintaining normal physical and biological characteristics, according to reports.
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