L’Oréal Appoints Active Cosmetics President

Myriam Cohen-Welgryn has joined L'Oréal as president of the Active Cosmetics Division and a member of the executive committee. Cohen-Welgryn will report to Nicolas Hieronimus. She succeeds Brigitte Liberman, who has elected to retire at the end of 2020, following 34 years within the group including 15 years as president, Active Cosmetics Division.
 
“I would like to thank Brigitte Liberman and express my deep gratitude for her outstanding contribution to the group over all these years,” said Jean-Paul Agon, chairman and CEO, L’Oréal. “Thanks to her visionary skills, leadership talents and personal qualities she has led the active cosmetics division to new levels of success. It is now the group’s fastest growing division; breaking the €2B sales barrier back in 2017, and is the number one medical beauty group worldwide. We wish her the best in her new life. We are pleased to welcome Myriam Cohen-Welgryn to the executive committee and wish her every success in her new role.”
 
Cohen-Welgryn started her career at Procter & Gamble as brand manager in 1989. She moved to PepsiCo in 1996, where she held various marketing director positions. She then joined Danone where she led global brands and operational markets and worked in various countries before becoming environment vice president, nature general manager in 2009. In this role, she was responsible for leading the environmental transformation of the Danone Group, putting environmental impact at the core of the business and brand strategies. In 2012, she joined Mars as president, Mars Petcare and Food France, a position she held for nearly four years. She was most recently regional president, pet nutrition Europe, Mars.
 
Cohen-Welgryn’s career in FMCG includes brand development, portfolio management and operational business unit management at country and zone level. She is currently a member of the board of directors of LEAD, a network for the promotion of women in large companies and a published author, specialized in team engagement, business growth and diversity.
 
Cohen-Welgryn will work alongside Liberman to progressively take over until the end of the year, when she will be fully in charge of the Active Cosmetics Division.