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Four new scents in packaging designed by platform artists.
July 30, 2019
By: Christine Esposito
Editor-in-Chief
For the next chapter in its “design for good” story, Method has tapped Minted, a design platform whose mission is to bring the best in independent design to consumers everywhere. The Method x Minted collection is said to “celebrate the cycle of inspiration and its ability to unite us – artists, designers, curators, and scent-makers alike. “The collection, featuring artwork from four crowd-favorite Minted artists is in Target stores now and Target.com. The collection of hand and dish soaps will be available purchase through the end of the year. “Minted gives artists a place to gain exposure and build their business through their creative expression, making them a natural fit for method's 'design for good' platform,” said Connie Chen, VP of brand marketing at method. “At method, we truly view cleaning as an act of creative expression. We're thrilled to join forces with Minted to combine their captivating artwork and artist stories with our plant-based ingredients and inspired scents.” Using the work of four Minted artists as both the inspiration and backdrop, the method brand has created four new fragrances brought to life through this limited-edition hand and dish collection including: Bloomy Bouquet – Features the artwork of Seattle-based Minted designer Rachel Nanfelt, whose inspiration comes from her love of bold patterns, great type and lots of color. This beautiful botanical pattern is brought to life by a lush and luxurious floral fragrance with hints of lily and orchid. Ocean Drift – Features the artwork of Brooklyn-based Minted artist Tommy Kwak, who is inspired by forms in nature and natural landscapes. Kwak's dramatic, aquatic ocean photography is brought to life by a cool, marine fragrance with a deep blend of nautical notes. Tropical Cloud – Features the artwork of Montana-based Minted artist Mya Bessette, who enjoys being surrounded by contrasting styles. The tropical hues of this colorful painting are complemented by a fresh and fruity fragrance starring notes of mangosteen and passion fruit. Wild Wood – Features “Gibsonia,” the artwork of Pennsylvania-based Minted artist Erin Niehenke, whose interests have stemmed from a passion for creating. This big, bold, woodblock print is perfectly paired with a spicy, warm and woody fragrance that has notes of cedarwood and amber.
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