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Acquisition expands personal care offerings.
June 17, 2019
By: TOM BRANNA
Editor
SC Johnson has signed an agreement to acquire Sun Bum, a fast-growing brand that makes personal care products including sun protection, hair care and lip care products. The acquisition also includes the Baby Bum® brand of sun protection and baby care products. “The Sun Bum brand is a welcome addition to our portfolio of trusted products,” said Fisk Johnson, chairman and CEO of SC Johnson. “It also expands our robust selection of fast-growing, on-trend products like Babyganics, Method, Mrs. Meyer's Clean Day and Caldrea that appeal to consumers and their families.” SC Johnson expects the deal to be finalized subject to US regulatory approval.
A purchase price was not disclosed.
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