Company News

Insuring Digital Photo Authenticity

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By: TOM BRANNA

Editor

At a time when so much information is on the internet, seeing is no longer believing, especially when it comes to photos posted online. Enter Truepic, which is described as the world’s first notary for digital photos. The company’s mobile app for businesses and consumers can verify an image’s authenticity. Photos cannot be altered, filtered or modified in any way, enabling businesses to verify uploaded photos as accurate with 100% confidence, and consumers to share credibly unfiltered pictures anywhere on the web. The application can verify images shared on any website enabled with the technology, helping businesses to drive consumer trust and increase revenue. Truepic’s applications include its Image Authenticity Platform for Enterprise which can be embedded within any mobile app, as well as a free consumer app, now live in the AppStore and on Google Play.


The company is currently rolling out private beta tests with leading insurance, online dating, home rental, car rental, classifieds and beauty companies.


Truepic also received $1.75 million in seed funding that will enable it to accelerate its sales across multiple key verticals and continue investing in its proprietary certification technologies for businesses and consumers. 

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