How HBA Helped Groupon Hit The ‘Billion-Sold’ Mark

Groupon has sold its one billionth “Groupon.” The online retail discount portal says the milestone puts it in the same group as Apple, McDonalds, Uber, The Beatles, Elvis and other brands and icons that have achieved the “billion-sold milestone.”
 
While the billionth Groupon sold was promotion for pizza in the St. Louis area, the company has had quite a bit of activity in other categories from travel to beauty.
 
For instance, Groupon has sold four million body hair removals and says it has whitened more than one million smiles. You can see more beauty-related data in the infographic below.
 
“We’re thrilled and humbled to join the select group of brands and names in the billion-sold club,” said Groupon CEO Rich Williams. “We owe a huge thank you to our amazing merchants who’ve entrusted us to promote their business and our loyal customers who’ve made us part of their daily routine when discovering the best businesses in their neighborhood.”
 
The first Groupon sold was in October 2008—and it was for a deal similar to the milestone one billionith deal: pizza in Chicago.