Beauty-AI Company Myavana Unveils Web3 Metaverse Experience For National Coding Week

This month, Atlanta-based, Black-owned and female-founded and operated beauty-tech company Myavana has unveiled a first-of-its-kind Web3 Metaverse experience in time with National Coding Week. 

 

The company sits at the intersection of beauty and technology, poised to educate and engage on this year's National Coding Week theme – AI (Artificial Intelligence). Beginning September 18, 2023 through August of 2024, visitors of the Web3 experience will receive a free Myavana Hair Strand Analysis Kit (valued at $99, while supplies last), be able to use the Myavana HairAI tool to garner instant hair care solutions, have access to an extensive video library of textured hair care re-education, and gain access to a live-streamed fireside discussion on “The Future of Beauty Through Web3, AI, and Algorithms,” featuring industry leader in the beauty-tech space Agustina Sartori, senior director of digital innovation at Ulta Beauty. 

 

The experience includes a fully outfitted 3D virtual lobby, salon, laboratory, classroom, living room and live chat function for immediate answers to any hair care concern.

 

By launching during National Coding Week, Myavana says it hopes to expose underrepresented groups to coding and to increase digital literacy in a novel and engaging way – inspiring women and girls to become coders or computer scientists, to help solve problems that they are facing in their own lives – similar to what Myavana's founder has done. The brand aims to educate about textured hair needs as well as technology career paths.