Company News, New Products

Matrix Launches Triple Blends for Haircolor

Available in three shades, the pre-blended formula provides up to 50% gray coverage and neutralization.

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By: Lianna Albrizio

Associate Editor

Matrix has introduced its latest color innovation, So Color Pre-Bonded Triple Blends, designed specifically for dark bases.
 
SoColor Pre-Bonded Triple Blends is available in three new dark brown shades, including ash ash, red red, and red violet. Its pre-blended, creamy formula provides up to 50% gray coverage and neutralization.

Multi-Melt Technique 

Hair colorists can “melt” without the fear of damage when pulling through with SoColor Permanent or coloring over lightened hair with SoColor Sync. Matrix Bi-Lingual Global
Educator and Artist Pati Rodriguez recommends using the Multi-Melt technique when applying to clients. 
 
“The Matrix Multi-Melt consists of applying color at the base, then the ends, and finally the mids before blending,” she explained. “Four easy steps that involve blending three different shades root-to-tip so flawlessly, you can’t tell where one color ends and another begins. This allows for predictability and seamless transition.”
 
SoColor Triple Blends will be available on Cosmoprof and SalonCentric this month. 
 

Further Reading

Check out our May cover story of the current trends in the hair industry here.

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