Inter Parfums, Inc. Becomes Fragrance Licensee for Donna Karan and DKNY Brands

Inter Parfums, Inc. has closed its agreement with G-III Apparel Group, Ltd, to become the exclusive worldwide licensee for the Donna Karan and DKNY fragrance brands as of July 1.

 

“We are proud of our brands’ best-in-class fragrances that have extended their reach beyond fashion by connecting to a broader range of consumers globally,” said Morris Goldfarb, chairman and CEO of G-III Apparel Group, Ltd., a parent of the Donna Karan and DKNY brands. “Inter Parfums’ exceptional capability to develop fragrances and enhance portfolios with their significant worldwide distribution will work hand-in-hand with us to position Donna Karan and DKNY for further global expansion. We’re looking forward to our partnership with Inter Parfums to grow these businesses together.”

 

Inter Parfums, Inc. CEO, Jean Madar said the brands have a “strong legacy following,” with superior fragrances recently awarded such honors as “Greatest Fragrance of All Time.” 

 

He noted Donna Karan Cashmere Mist as a “strong brand heritage” and a consistently high-ranking fragrance in the US. The Cashmere Mist deodorant, he said, is the No. 1 luxury fragrance-selling body product in the US and Canada. He called DKNY’s “Be Delicious” “a global blockbuster” since its launch 18 years ago. 

 

As a part of the signed licensed agreement previously announced in October 2021, the company has begun developing strategic advancements and product lines with plans to launch new fragrances under these brands in 2023.