A Perfekt Fit?

Cosmetic Design Group, LLC (CDG) has made a majority investment in per-fékt beauty, inc., an indie beauty brand. CDG is a leader in custom cosmetic design and supplies turnkey solutions to beauty retailers. Together, these two companies will develop, market and distribute the former Hollywood-based company's unique and results driven product line, the companies said in a statement.


Richard Anderson founded per-fékt beauty in 2005 and built the brand into a multi-million dollar business. The company's products available in more than 700 premium and independent beauty doors worldwide as well as online. According to the company, the Anderson a new beauty category, as “perfectors” are easy to use, multi-functional, makeup/skincare hybrids. These products instantly perfect the skin, body, eyes, cheeks, brows, lips, and lashes, without the weight or look of traditional heavy makeup. The brand is available in Sephora, Ulta, Beauty Brands, Apothia Fred Segal in Los Angeles and other select boutiques while establishing a significant international presence as well.


“We are very excited to be working with Cosmetic Design Group,” said Anderson. “They have the perfect combination of entrepreneurialism, deep industry experience with big and small companies, quick-to-market capabilities, and the financial and operational resources to support our customer service needs.”


Cosmetic Design Group is a leading cosmetics and beauty care company that provides services to some of the largest beauty retailers in North America and worldwide. Headquartered in the West Los Angeles area for more than 25 years, CDG has provided fully integrated, innovative concept design, turnkey supply, warehousing, and logistical support.  With its capital investment partners, Five Crowns Capital and Corbel Structured Equity Partners, Cosmetic Design Group is positioned for suitable merger and acquisition opportunities, according to the company.


“We are ecstatic to be partnering with the per-fékt beauty team,” said Maurice Rasgon, founder and chairman of CDG.  “Richard Anderson and his team will now be able to bring their renowned level of passion and enthusiasm to drive even greater innovation and education to the marketplace. Our companies form the ideal combination of talent, creativity, financial resources, and operational execution. These aspects will fuel great new product and marketing concepts, which will add to future growth.”