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IRI Summit 2015 provides a roadmap.
January 5, 2015
By: TOM BRANNA
Editor
IRI's 2015 Summit, Accelerate the Path to Growth, will be held April 20-22 at the JW Marriott, Austin, TX. According to organizers, today’s hyper-connected marketplace moves faster than ever. To stay on top of consumer trends, stay ahead of the competition and fuel bottom-line growth, CPG companies need up-to-the-minute insights that enable innovation in a flash. The 2015 IRI Summit is a pedal-to-the-metal for accelerating growth. Keynote speakers include: • Denise Morrison, chief executive officer, Campbell Soup Company; • Tom Greco, chief executive officer, Frito-Lay North America; • Harry Kraemer, professor of management and stratetgy, Northwestern University, Kellogg School of Management; • Mike Conway, president, global channel development, Starbucks; • Randall Rothenberg, president and chief executive officer, Interactive Advertising Bureau; • Matt Seiler, chief executive officer, IPG Mediabrands; • Sally Hogshead, founder and chief executive officer, How to Fascinate; • Todd Hewlin, consultant, author, “B4B How Technology and Big Data are Reinventing the Customer-Supplier Relationship;” • Andrew Appel, president and chief executive officer, IRI. The IRI Summit is a world-class conference to help senior manufacturers and retailers find growth in CPG. It's a broad-based industry share-group designed to address the major business challenges facing retailers and manufacturers today. The program will bring to light strategies for finding growth opportunities with shoppers via cutting-edge content and analytics, technologies and retail best practices. More info: www.cpgsummit.com
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