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Gift includes beauty products for teen girls, oft-forgotten group.
December 21, 2009
By: TOM BRANNA
Editor
As part of its One by One Campaign for Children, Amway Global has donated $1 million in product to NBC’s “Today” Show Toy Drive via a direct selling industry effort to provide holiday gifts for thousands of children nationwide. The Amway gift includes cosmetics, skin care, personal care, fragrances and jewelry—items aimed at teen and pre-teen girls, one of the groups often forgotten during holiday giving drives. The donation is being shipped to 20 non-profit organizations across the country for delivery to disadvantaged children and families, providing in many cases the only gifts some children and teens may receive this holiday season, the company said. Additionally, above the $1 million, Amway Global has promised for every person that visits the Amway Global Facebook page to learn more about how Amway Global shares with local communities and becomes a Fan between Dec. 18 and Dec. 25, it will donate an additional gift, up to $100,000 worth, to the “Today” Show Toy Drive.
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