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Anastasia Beverly Hills Launches Volumizing Tinted Brow Gel

Designed to provide salon-quality brows at home, the new brow gel offers instant color, volume and definition.

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By: Lianna Albrizio

Associate Editor

Anastasia Beverly Hills is raising eyebrows with its latest innovation: volumizing tinted brow gel.

Designed to provide salon-quality brows at home, the new brow gel offers instant color, volume and definition, per the brand. In addition, the gel’s mousse-like texture is designed to blend seamlessly, adding natural fullness and definition while maintaining a soft, matte finish. It also stays on for 24 hours.

The custom-designed, dual-action precision brush features short bristles for detailing and defining, and long bristles for tinting and volumizing.

“Our new Volumizing Tinted Brow Gel is the ultimate solution for achieving perfectly groomed brows in seconds,” said Anastasia Soare, CEO and founder of Anastasia Beverly Hills. “The custom-designed, precision brush, with long and short bristles, ensures every hair is coated and instantly enhances your brows with natural-looking color and volume.”

Anastasia Beverly Hills Volumizing Tinted Brow Gel is available in nine shades: Blonde, Taupe, Soft Brown, Auburn, Chocolate, Medium Brown, Dark Brown, Ebony and Granite.

The brow gel can be purchased on anastasiabeverlyhills.com and in all retailers on Sept. 12. It will be available in full size ($25) as well as mini size ($13).

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