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Artistry Partners with Miss America

Amway brand is named official skin care and cosmetics provider.

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By: TOM BRANNA

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Amway Global’s Artistry brand has been named the official skin care and cosmetics provider of the Miss America Pageant. Artistry will hold the title for both the 2010 and 2011 pageants.

“Partnering with the Miss America Organization is an incredible opportunity for us,” said Jori Hartwig, vice president of marketing at Amway Global. “As a leader in prestige beauty, Artistry is dedicated to helping women of all ages feel confident that they’re putting their best face forward every day. We’re excited to introduce this brand to the Miss America contestants and look forward to showing them how it can let their inner beauty shine through on their big night.”

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