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Asia Remains a Cosmetics Industry Growth Engine

In-Cosmetics Asia set for Oct. 13-15 in Singapore

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By: TOM BRANNA

Editor

The International Monetary Fund predicts that Asia will continue to be the fastest developing region in the global economy this year, with local emerging markets peaking at 5% growth.

The cosmetics and toiletries industry in the Asia Pacific region stood at $74.2 billion in 2008 (retail value) and market research company Euromonitor is forecasting 5% growth in 2009 plus a further 5% increase in 2010.

With five months to go before In-Cosmetics Asia (Oct. 13-15), traffic to in-cosmeticsasia.com is up by 44% compared to 2008. Heading the top Asian country rankings is the show’s home market, Singapore, closely followed by India, China, Thailand, South Korea and Japan.

Also up, by 19%, is the number of visiting enquiries with contact made by leading companies such as L’Oréal (China & Singapore), Johnson & Johnson (Singapore), Sara Lee (Philippines), Shiseido (Singapore) but also Avon (USA).

Visitors will soon be able to pre-register online and plan their visit to Singapore. The show will boast the eagerly anticipated “Spotlight on Skin-Whitening” Conference with presentations by Croda, Shiseido and more as well as Marketing Trends headlined by speakers from Euromonitor, L’Oréal, Unilever and Microsoft to name but a few.

More info: www.in-cosmeticsasia.com

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