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Oat beta glucan product from Biovelop AB benefits hair.
October 19, 2011
By: TOM BRANNA
Editor
Clinical studies carried out using Avenacare, the oat beta glucan product from Swedish company Biovelop AB, have shown very positive results, according to the company. A study was conducted by an independent, US-based testing laboratory to investigate the ability of Avenacare to increase tensile hair strength. David Peters, director of sales and marketing for Biovelop, commented: “The successful completion of this clinical study provides scientific substantiation relating to the use of Avenacare oat beta glucan in hair care. Avenacare offers a natural and cost-effective way to incorporate the hair-strengthening properties of oat beta glucan into a wide range of hair care products.” More info: www.avenacare.com
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