Barneys New York Unveils Pre-Launch of Beauty and Wellness Collection

For nearly a century, Barneys New York has been an iconic New York institution that has set the trends in fashion and luxury and will now continue to expand its cutting-edge curations into the beauty and wellness space.

 

On Tuesday, September 13, Barneys New York Beauty unveiled the pre-launch of its beauty and wellness collection hosted by nightlife event producer, creative director and fashion icon, Susanne Bartsch, at Donna Karan’s Urban Zen Studio in New York City.

 

VIP guests included models, makeup artists and notable fashion and beauty influencers, who were treated to an exclusive seated dinner followed by a performance by singer-songwriter Marieme.

Barneys New York Beauty will be launching its eponymous product line including a serum, hybrid cleanser, water essence, rich cream and light gel cream. Additionally, the line will feature five, two-step double action hydrogel masks that address different skin concerns such as redness, dehydration and irritation. Each product offers multi-action hybrid solutions with a variety of benefits to achieve healthy and radiant-looking skin. 

 

“Barneys was creative and innovative in how they showcased designers in the store and their windows,” said Donna Karan. “It was obvious that they captured the essence of every individual brand when you walked the floors. Barneys is where every designer wanted to be sold. Beauty and wellness are important to my philosophy of living and who better to celebrate than with Barneys. My relationship with Barneys goes decades back to when I launched my Donna Karan Men’s Collection at Barneys New York on Madison Avenue, and I am excited to partner with Barneys New York to launch Barneys Beauty and Wellness here at the Urban Zen Studio.”

 

The new line will launch at month’s end on Barneys-Beauty.com.