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Goose Creek’s latest candle collaboration takes this iconic American baking brand into the home fragrance category.
October 1, 2024
By: Christine Esposito
Editor-in-Chief
Goose Creek’s newest collaboration is with one of America’s most iconic baking brands: Betty Crocker. The candle company is bringing the baking brand’s treats to life in a new line of scented candles.
Betty Crocker’s long-standing baking mixes are represented in Goose Creek’s new collection—Triple Chocolate Chunk Brownie, Peanut Butter Cookie, Banana Nut Muffin, Gingerbread Cake, Pumpkin Spice Cookie, Sugar Cookie, Caramel Apple Cookie, Wild Blueberry Muffin and French Vanilla Cake.
“Working with the Betty Crocker team has been such an honor. I grew up loving so many of the treats from Betty Crocker and to be able to turn those into delicious new candles has been so much fun! With this new collaboration, I’m thrilled people will have the opportunity to experience Betty Crocker’s delicious baked goods in a whole new way,” said Jordan Meece, chief marketing officer at Goose Creek.
The candles available exclusively online at www.goosecreekcandle.com.
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