Company News

Beverly Sassoon Enters Chinese Market

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By: TOM BRANNA

Editor

CHINA: Beverly Sassoon & Co., Boca Raton, FL, has appointed Keen Ween International Enterprises as its Chinese distributor. Under the agreement, Keen agrees to purchase a minimum of $600,000 VitaOrganic skin care products in the first year and $250,000 each subsequent quarter.

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