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June 1, 2025
By: TOM BRANNA
Editor
By now, everyone knows that Hailey Bieber sold Rhode Beauty to ELF Beauty for as much as $1 billion. The deal was the most-viewed news on our site last week. That news topped Sol de Janeiro‘s introduction of a body lotion.
Here are the top 10 most-viewed news items on Happi.com for the week ended May 31, 2025.
2. Sol de Janeiro Starts a Movement with Release of New Body Badalada Lotion
3. SoulCycle Adds Amenities Program
4. Wet ‘n Wild Releases Spongebob Makeup Collection as Nostalgic Cartoon Craze Blows Up
5. Paris Hilton Releases Future-Forward Luxury Skincare Line
6. Kingswood Capital Management, Performance Investment Partners Complete Acquisition of The Vitamin Shoppe
7. Rodan + Fields’ First Multi-Media Brand Campaign Captures the Skincare Journey
8. Olive & June’s Big Play Summer 2025 Collection
9. American Cleaning Institute Expands Government Affairs Team
10. Lisa Sequino Appointed President, Makeup Brand Cluster, The Estée Lauder Companies
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